PRIVACY POLICY

Privacy Policy 77bet
Your Personal Data Protection

At 77bet, we take seriously every piece of information you entrust to us. This Policy transparently explains how we collect, use, store, and protect your personal data in accordance with applicable laws in Malaysia.

Last Updated: January 2026
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SSL Encryption
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Sale of Data to Third Parties
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PDPA Compliance

Commitment Data Protection We

Six core principles that define how 77bet manages every user's privacy with transparency and responsibility.

Advanced Encryption

All data transmitted between your device and 77bet's servers is protected by 256-bit SSL encryption — the same technology used by leading banking institutions.

No Sale of Personal Data

77bet has never and will never sell, rent, or share your personal data with any third party for marketing purposes without your consent.

KYC For Your Security

The KYC identity verification process we implement is more than just a procedure — it is a shield that protects your account from unauthorised access attempts by others.

Full Account Control

You have the full right to access, modify, or request the deletion of your personal data via your account settings or by contacting our support team.

Secure Data Storage

Your data is stored on servers protected by multi-layered firewalls, real-time threat monitoring, and regular backups to ensure data integrity at all times.

Malaysia PDPA Compliance

All 77bet data management practices comply with Malaysia's Personal Data Protection Act 2010 (PDPA), ensuring your rights as a user are fully recognised and respected.

Important Note: This Privacy Policy outlines 77bet's commitment to protecting your personal information. By using our platform, you agree to the practices described in this document. Please read it carefully.
1

Introduction

77bet is an online gaming platform that operates with full responsibility for every user's privacy. We understand that your trust is our most valuable asset, and we take our obligation to safeguard the information you share with us very seriously.

This Privacy Policy clearly explains the types of personal data we collect, why we need it, how we use it, and the measures we take to keep it secure at all times. This Policy applies to all users who access the 77bet platform via our website or mobile app.

If you have any questions about how we handle your personal data, our support team is ready to assist via live chat or email at [email protected].

2

Personal Data We Collect

We only collect data that is strictly necessary to provide you with the best and most secure service. No excessive data is collected without a clear reason.

2.1 Data You Provide Directly

  • Registration Information: Full name, date of birth, email address, phone number, and account password.
  • Identity Verification (KYC): Copies of your identity card, passport, or other valid identification documents, along with proof of residential address.
  • Financial Information: Details of payment methods used for deposits and withdrawals, including bank account numbers or e-wallet details.
  • Communications: Records of conversations with our support team via live chat, email, or other channels.

2.2 Data Collected Automatically

  • Device & Access Data: IP address, browser type, operating system, screen resolution, and device identifier.
  • Platform Activity Data: Login history, games played, total wagering amounts, and platform usage patterns.
  • Cookie Data: Session information and user preferences stored via browser cookies.
Data Type Example Primary Purpose
Identity Name, date of birth, IC KYC & Security
Contact Email, phone number Account Communications
Finance Bank account number, e-wallet Payment Processing
Technical IP address, device type Security & Fraud Detection
Usage Game history, login records Service Improvement
3

How We Use Your Data

Every piece of data we collect has a clear and legitimate purpose. The following are the main reasons we require your information:

3.1 Account Management & Services

  • Creating and managing your 77bet account.
  • Verifying your identity during the login process and transactions.
  • Processing deposits, withdrawals, and all financial transactions securely.
  • Providing effective customer support whenever you need assistance.

3.2 Security & Compliance

  • Detecting and preventing fraud, money laundering, and unauthorized access.
  • Meeting legal compliance obligations including KYC and Anti-Money Laundering (AML) procedures.
  • Maintaining transaction records as required by applicable regulations.

3.3 User Experience Improvement

  • Personalizing content and offers based on your preferences and playing habits.
  • Analyzing usage patterns to improve platform features.
  • Sending account-related notifications, promotions, and important updates.
Please Note: We do not use your data to make automated decisions that significantly affect your rights without human review. If any automated decision is required, you have the right to request a review by our team.
4

Data Sharing With Third Parties

77bet does not sell your personal data to any party. However, in certain situations, we may need to share some of your information with selected third parties for the following reasons:

4.1 Trusted Service Providers

We work with select business partners who help us operate the platform, including payment service providers, game software providers, and cloud service providers. All partners are bound by strict confidentiality agreements and are only permitted to use your data for the specified purposes.

4.2 Legal Requirements

We may be required by law to disclose your data to the relevant authorities upon a legitimate request, such as in financial crime investigations or court proceedings. In such cases, we will comply with legal requirements while doing our best to protect your privacy rights.

4.3 What We Do Not Do

  • We do not share your data with third-party advertisers for targeted marketing purposes.
  • We do not sell user email lists or phone numbers to any party.
  • We do not permit third parties to use your data for purposes other than those stated.
5

Cookies & Tracking Technologies

The 77bet platform uses cookies and similar tracking technologies to enhance the user experience and ensure the platform functions correctly. The following are the types of cookies we use:

5.1 Essential Cookies

These cookies are required for the basic functions of the platform, such as maintaining your login session and ensuring security features work properly. Without these cookies, the platform cannot operate correctly. This type of cookie cannot be disabled.

5.2 Analytics Cookies

We use analytics cookies to understand how users interact with our platform — which pages are visited most frequently, how long users spend on a page, and where they exit. This information helps us continuously improve the overall user experience.

5.3 Preference Cookies

These cookies store your preferences such as language, display theme, and account settings so you do not need to reconfigure them each time you log in.

Cookie Controls: You can manage your cookie settings through your browser at any time. However, disabling certain cookies may affect platform functionality. For guidance on managing cookies in your specific browser, please refer to your browser's help section.
6

Data Security

Protecting your data is 77bet's top priority. We continuously invest in the latest security infrastructure to ensure your information is always safeguarded.

6.1 Technical Measures

  • 256-bit SSL Encryption for all data transmitted between your device and our servers.
  • Static Data Encryption for all sensitive information stored in our database.
  • Multi-layered firewall and an intrusion detection system active 24/7.
  • Two-factor authentication (2FA) available for all user accounts.
  • Regular security audits by an independent party to identify and address vulnerabilities.

6.2 Organisational Measures

  • Access to user data is restricted to staff who require it solely to perform their duties.
  • All 77bet staff undergo regular privacy and security training.
  • A clear data incident response procedure to ensure you are promptly notified in the event of any data breach.
Shared Responsibility: While we take every necessary measure on our end, the security of your account also depends on your own actions. Use a strong password, enable 2FA, and never share your login credentials with anyone.
7

Your Rights as a User

Under Malaysia's Personal Data Protection Act 2010 (PDPA) and our internal policies, you have several important rights regarding the personal data we hold about you.

Right of Access

You have the right to request a copy of all personal data we hold about you at any time.

Right to Rectification

If any information we hold is inaccurate or outdated, you have the right to request an immediate correction.

Right to Erasure

Under certain circumstances, you may request that your personal data be deleted from our systems.

Right to Object

You have the right to object to the processing of your data for direct marketing purposes at any time.

Right to Restrict Processing

In certain situations, you may request that the processing of your data be temporarily restricted.

Right to Data Portability

You have the right to receive your data in a structured, machine-readable format for the purpose of transfer.

To exercise any of the above rights, please contact our support team via live chat or email at [email protected]. We will process your request within 30 business days.

8

Data Retention Period

We only retain your personal data for as long as it is needed for the purposes stated in this policy, or as required by applicable law.

8.1 General Retention Period

  • Active account data: Retained for the duration your account is active and for the period prescribed by law following account closure.
  • Financial Transaction Records: Retained for a minimum of seven (7) years in compliance with anti-money laundering legal requirements.
  • KYC Records: Retained throughout the active account period and for the legally required period thereafter.
  • Support communication logs: Retained for three (3) years for reference and dispute resolution purposes.

8.2 Data Deletion

When your data is no longer needed and there is no legal obligation to retain it, we will securely delete or anonymise it so that it can no longer be associated with you.

9

Children's Privacy

The 77bet platform is exclusively for users aged 18 years and above. We do not knowingly collect or process personal data from individuals who are underage.

If you believe that your child or any minor has registered an account on our platform, please contact us immediately at [email protected]. We will investigate the matter and take prompt action, including deleting the account and all associated data without delay.

10

Changes To This Privacy Policy

77bet reserves the right to update or modify this Privacy Policy from time to time in line with changes in law, technology, or our business practices. Any changes made will take effect immediately upon publication of the latest version on this page.

We will notify you of significant changes via in-platform notifications or by email to the address registered in your account. The "Last Updated" date at the top of this page will be updated whenever changes are made.

Our Recommendation: Please revisit this Privacy Policy page periodically to stay informed about the latest way we handle your data. Continued use of the 77bet platform after any changes constitutes your acceptance of the updated policy.
11

Contact Us Regarding Privacy

If you have any questions, concerns, or complaints regarding this Privacy Policy or how we handle your personal data, do not hesitate to reach us through the following channels:

  • Live Chat: Available 24 hours a day, 7 days a week via the chat icon on the platform.
  • Privacy Email: [email protected] — state "Privacy Inquiry" in your email subject line.
  • Frequently Asked Questions: Visit the FAQ us for answers to frequently asked questions.

We are committed to responding to all privacy-related inquiries within 5 business days and resolve complaints within 30 business days from the date of receipt.

PLAY SAFE

Your Data Is Protected.
Now Is the Time to Start Playing!

Register your 77bet account today and enjoy a safe, fair, and exciting online gaming experience. Your privacy is our priority.

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